An automotive navigation system is a satellite-based system that is used in automobiles to determine the position of a vehicle and the route to a particular place. A navigation system instructs the driver turn left or right at a particular junction to reach his/her destination. It also helps improve safety and the driving experience. The navigation system is one of the most significant discoveries in wireless telecommunication industry and is comprises a Global Positioning System (GPS). A GPS is connected with computer mapping techniques that provides a real-time map of the vehicle’s current location as well as step-by-step directions to a requested destination. Furthermore, automotive navigation system is considered to be a key technology that can be further improved with the growth of autonomous vehicles.
The increasing demand for autonomous and semi-autonomous vehicles, growing concern regarding driver and vehicle safety, lack of parking space, and rapid adoption of navigation systems in passenger and commercial vehicles in developing countries, such as China and India, are some of the key factors driving this market. The growing support from governments in several countries, around the world, to reduce road accidents is set to accelerate the growth of this market during the study period.
Key Players
The major players operating in global automotive navigation system market, who have adopted the strategies such as geographic expansion, mergers, and acquisitions, are Alpine Electronics, Inc., (Japan), AISIN SEIKI Co., Ltd (Japan), HERE Technologies (US), JVC Kenwood Corporation (Japan), Pioneer Corporation (US), Telenav, Inc. (US), TomTom N.V. (US), NNG Software Developing and Commercial Llc. (Hungary), Robert Bosch GmbH (Germany), Clarion Corporation (US), Continental AG (Germany), Delphi Technologies (UK), Denso Corporation (Japan), Garmin Ltd (US), and Harman International Industries, Inc. (US).
Market Research Analysis
In terms of region, the global market is segmented into North America, Europe, Asia-Pacific, and the rest of the world. Asia-Pacific is expected to hold the largest market share during the forecast period, owing to the increasing production of automobiles in China, India, South Korea, and Japan. Moreover, the growing population and rising purchasing power of people in these countries are expected to boost the demand for automotive navigation systems in this region. Additionally, the rapid industrialization and infrastructure development, across the region, accelerates the growth of this market.
Europe is estimated to grow at a significant rate in automotive navigation systems market during the forecast period owing to the presence of key players such as Robert Bosch GmbH (Germany) and Continental AG (Germany).
Scope of the Report
This study provides an overview of the global automotive navigation systems market, tracking four market segments across four geographic regions. The report studies key players, providing a five-year annual trend analysis that highlights market size, volume, and share for North America, Europe, Asia-Pacific, and the rest of the world. The report also provides a forecast, focusing on the market opportunities for the next five years for each region. The scope of the study segments the global automotive navigation systems market by device type, propulsion, vehicle type, sales channel, and region.
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